5 Pop-Ups Across Pasadena & Altadena: Shop Made in Dena in Person

THE BIGGEST POP-UP MONTH OF THE YEAR

5 WAYS TO SHOP LOCAL & REPRESENT DENA

November is here, the holiday shopping season is officially underway, and MADE IN DENA is hitting the streets with one of our biggest pop-up months of the year!

If you've been waiting to shop MADE IN DENA in person, see our newest creations, grab some gifts or find something you haven't seen online, you have FIVE opportunities to catch us this month.

From South Lake Avenue and the Rose Bowl to Altadena and our return to Winter Bloom, we're taking MADE IN DENA directly into the community.

🍂 SATURDAY, NOVEMBER 7

BLOOM IN AUTUMN FALL MARKET

📍 California Closets Pasadena 532 S. Lake Ave., Pasadena ⏰ 11 AM - 3 PM 🎟️ FREE ADMISSION • ALL AGES

We're kicking off our November run at California Closets Pasadena's first Bloom in Autumn Fall Market.

Come get an early start on your holiday shopping in a cozy fall market featuring local apparel, ceramics, jewelry, flowers, candles, art prints, greeting cards, sweet treats, matcha and more.

The event is also accepting donations for the Friends In Deed food pantry, giving shoppers another opportunity to support the community while they're out enjoying the market.

And get there early: the first 25 visitors receive a free matcha drink of their choice!

Of course, MADE IN DENA will be there with plenty of Pasadena and Altadena gear ready for you to REPRESENT IN STYLE.

🌹 SUNDAY, NOVEMBER 8

ROSE BOWL FLEA MARKET

📍 Rose Bowl Stadium 1001 Rose Bowl Dr., Pasadena 🛍️ General public admission begins at 9 AM 🌦️ RAIN OR SHINE

One day later, we're taking MADE IN DENA to one of the biggest flea markets anywhere.

The legendary Rose Bowl Flea Market features more than 2,500 vendors and approximately 20,000 shoppers each month, and MADE IN DENA is now proud to be part of it as a regular monthly vendor.

This is the place to come ready to explore. You'll find new merchandise, vintage pieces, collectibles, art and thousands of unexpected finds surrounding one of Pasadena's most recognizable landmarks.

And somewhere in all of that, you'll find MADE IN DENA representing Pasadena and Altadena on home turf.

General admission begins at 9 AM. Children under 12 are admitted free with an adult, and free parking is available.

✊🏾 SATURDAY, NOVEMBER 14

STATE OF BLACK DENA: HOMECOMING BLOCK PARTY

📍 Eaton Fire Collaborative - The Collaboratory 540 W. Woodbury Rd., Altadena ⏰ 11 AM - 5 PM

This one means something different.

State of Black Dena: Homecoming Block Party brings Black Pasadena and Altadena together for a community celebration with a purpose.

Hosted by Project Passion Inc., the event will feature music throughout the day while creating opportunities for residents to connect with resources, share their experiences and have their voices heard.

Feedback gathered from the community will help shape a public State of Black Dena report and action agenda planned for release during Black History Month in February 2027.

For MADE IN DENA, an event centered around Black Pasadena, Black Altadena, community voice, culture and the future of DENA is exactly the kind of space we want to support.

Come home. Come connect. Come celebrate.

And come see what MADE IN DENA brings out for this one.

🌹 SATURDAY & SUNDAY, NOVEMBER 28-29

WINTER BLOOM MARKET & GATHERING

📍 Odyssey Charter Schools 725 W. Altadena Dr., Altadena ⏰ Saturday: 10 AM - 5 PM ⏰ Sunday: 10 AM - 5 PM 🎟️ FREE ADMISSION

We're closing out the month with TWO DAYS at Winter Bloom Market & Gathering.

Winter Bloom is more than a shopping market. It's an outdoor community gathering bringing people together through local vendors, food, creativity, workshops, wellness activities and community connection.

Admission is completely free, food and non-alcoholic drinks will be available from vendors, and supplies are provided for participating crafting, painting and wellness workshops.

This event also holds a special place in MADE IN DENA history.

Our previous Winter Bloom experience became one of our strongest pop-up opportunities and showed us what can happen when Altadena comes together intentionally to support local businesses, creators and one another.

So we're coming back.

And because Winter Bloom lands on Thanksgiving weekend, this will be one of your best opportunities to KEEP YOUR HOLIDAY DOLLARS IN DENA.

Instead of sending every dollar to another giant corporation on Black Friday weekend, come meet the people creating things right here in our community.

Find gifts with an actual connection to where we live.

Support local entrepreneurs.

Support Altadena.

And get some Christmas shopping handled while you're at it.

WHAT WILL MADE IN DENA BE BRINGING?

Every pop-up is a little different, and that's part of the fun.

Throughout November, look for a rotating selection of MADE IN DENA T-shirts, hoodies, Pasadena and Altadena collections, DENA BADGES, accessories, collectibles, stickers, NFC creations, giftable items, new releases and other products we're developing.

Some products may be available in limited quantities, and certain items you find at our pop-ups may not always be available online.

So if you see something you want, don't assume it'll still be sitting on our table at the next event.

November also gives you a chance to shop MADE IN DENA for the people on your Christmas list who are proud to represent Pasadena, Altadena and DENA.

SAVE THESE DATES 🌹

NOV. 7 • BLOOM IN AUTUMN 11 AM - 3 PM • California Closets Pasadena

NOV. 8 • ROSE BOWL FLEA MARKET General admission begins at 9 AM • Rose Bowl Stadium

NOV. 14 • STATE OF BLACK DENA 11 AM - 5 PM • Eaton Fire Collaborative

NOV. 28 • WINTER BLOOM 10 AM - 5 PM • Odyssey Charter Schools

NOV. 29 • WINTER BLOOM 10 AM - 5 PM • Odyssey Charter Schools

That's four events, five pop-up days and plenty of opportunities to shop MADE IN DENA before December even begins.

Come find us.

Come say what's up.

Bring somebody who hasn't experienced MADE IN DENA yet.

And when you're deciding where to spend your holiday dollars this year, remember that every purchase from a local business helps that business keep creating, hiring, investing, participating in community events and building something right here at home.

KEEP YOUR DOLLARS IN DENA.

We'll see you all over DENA this November. 🌹

MADE IN DENA Represent In Style. From Our Community to the World.

KEEP IT IN THE NEIGHBORHOOD

HOLIDAY DOLLARS STAY LOCAL

Every purchase directly sustains local creatives, independent makers, and hometown pride. Step out, meet your neighbors, and grab thoughtful gifts built with craftsmanship and authentic Pasadena & Altadena roots.