REPRESENT IN STYLE
"MADE IN DENA is a tribute to all of the incredible things that call Pasadena & Altadena their home! Inspirational, influential, and independent, the area has a culture of creating greatness, so let's always represent that culture...and represent it in style."
- Jason Hardin, Creator & Designer
MADE IN DENA Alta Pasa Hoodies & T-Shirts
Created to show the world that Pasadena & Altadena are ONE community! Let us always remember to love our neighbors.
DON'T JUST SUPPORT US.
SUPPORT ALL GOOD THINGS DENA!
Patronizing local small businesses and self-employed service providers from our neighborhood is a great way to help keep our community strong and striving, especially during this pandemic. Call a handyman, hire a dog walker, take those clothes to the cleaners, or just grab a sandwich from a corner coffee shop. These are just a few ways we can help keep families eating, our neighborhoods healthy, and access to quality goods & services.