Lavell "TJ" Sanders Jr. The Pasadena and Altadena communities are mourning the loss of one of our own, Lavell “TJ” Sanders Jr. , who...

MADE IN DENA releases new "NORTH OF THE ROSE" T-Shirt to mark their 300th product listed on their official website, www.madeindena.com...

A vibrant scene from a past Pasadena ARTWalk, showing festival-goers walking among artist booths in a tree-lined street setting—perfectly...

If you’ve ever driven north up Los Robles Avenue during the holidays—especially past the intersection of Los Robles and Villa—you’ve likely hit the brakes, rolled down your window, and taken in the electric glow of a home transformed into a winter wonderland. That home, a glowing beacon of joy every December, belongs to the Stewart family, a Black generational family that has been living, thriving, and pouring love into Pasadena for decades.

Reclaiming Our Blocks: What the Lake & Villa Redevelopment Means for DENA

Rhythms Of The Village rock the stage in front of a packed crowd at their annual Spring Festival on John Muir High School in wake of...

In Pasadena, a city most known for the Rose Parade and Rose Bowl, there’s another kind of pride growing—a pride stitched into cotton,...

The Eaton Fire devastated Altadena and Pasadena, but the community has come together to provide relief, support, and hope. From grassroots e

A huge gap in our education system is financial literacy, particularly in underserved communities. Too often, kids grow up without understan

Last night’s Turkey Tussle wasn’t just a game—it was a battle for pride, tradition, and that prized Victory Bell, a symbol that has held dee

At MADE IN DENA, our mission has always been to uplift the Pasadena community and inspire the next generation of creators, thinkers, and lea

Pasadena, it's time to hit the green for a great cause! The 8th Annual Birdie Tussle Charity Golf Tournament is back on October 31st at...

In the vibrant heart of Pasadena, Altadena, and South Pasadena, MADE IN DENA emerges not just as a clothing brand, but as a beacon of...

In a recent episode of "Podcast P with Paul George," Dena-native actor Jackie Long celebrated a significant milestone by donning a "DENA...

Discover how television and film star Jackie Long rocked MADE IN DENA branded apparel on "Podcast P with Paul George."

Pasadena's Willard Elementary hosted its first-ever Family Fun Day on April 15th, 2023, in partnership with "It's A Soft Play World." The...

On the evening of Saturday, April 2nd, 2023, Pasadena's Alkebu-Lan Cultural Center played host to a historic event, "Merge Black...

It's been said that if you give someone a fish, they can eat for a day. However, if you teach them how to fish, then they'll eat for a...

On Thursday, July 21, 2022, we received the devastating news that City of Pasadena Councilman, John J. Kennedy, had passed away due to unspe

To kick off the summer of 2022, MADE IN DENA sponsored its very first "Cutthroat" domino tournament hosted at their facility in Pasadena, Ca